Wednesday, August 19, 2009

Clean Tech - SSB Aug 09

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The August edition of Startup Saturday showcased two of the finest efforts in the domain of clean tech. While the term clean tech is in a lot of discussion, these days, there are a number of concepts that need clarifications, and when it comes to start-ups in clean tech, SSB is always at the forefront with its showcase! In fact, we had rush not just in nominations, but also amongst speakers and the demos in Lightning Pitches - we had more than we could accomodate and till the last minute, this kept us on our toes! So finally, NextGen PMS and AutoBoxx Automation were the ones that comprised the main demos and we had a number of speakers that made us decide about having a panel discussion. The concept of a panel discussion during an SS event was one of the two 'firsts' that we had  - the second one being mentioned next.

One of the newest feather in our cap was the concept of live streaming of the event, thanks to mobisy.com. The idea sprung up from the fact that we needed online videos of the event for archiving and streaming over the Net. In fact, our media partners have always been interested in having a copy of the part they have sponsored and live streaming really served this purpose.

Since this was an experimental effort this time, we have further efforts to improve the quality, lighting, timing and other related aspects of the video. View videos

­The way the volunteers have been supported by the people who attend SSB events was so clear when we faced a hitch in the mobile camera used for live streaming (it's battery went off!) and immediately, one of the members of the audience offered his phone's battery to continue the recording. Thanks to this spirit that SSB events have been so successful in Bangalore.

         

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­ NextGen PMS are involved in the entire green chain, and are involved in estimating carbon waste footprints, and providing energy and emission efficiency measures and implementation plan. It was really a crisp presentation and Abhishek, who is the co-founder of the startup, interacted very well with the audience. He seemed to present a number of complicated topics in a very simplified manner to the group.

Think about managing energy in offices and houses and you got to talk to Ramandeep from Autoboxx Automation. They are not just into this but also in monitoring and tracking of company personnel, outsourced vendors as wel as customers. Their clientele includes banks retailers and telecom companies.

InOutAds was the first one to come up for the Lightning Pitches and went to showcase their approach towards connecting the folks who have places to advertise with the folks who have things to advertise. This was followed by Narahari from Presiding Tech India (They are primarily into Carbon credit and related activities), and Freeman who talked about the iAccelerator program at IIMA. Alleway Info talked about grooming the students entering the job market, and how they are not a placement agency but a source of well qualified and more than normal freshers in to the industry. Daniel from Daniel Power Systems was on stage with his wife and 3 month old kid and showcased his efforts at minimizing power thefts from the supply lines (not from homes) and at optimizing smart grids (without the hassles of having expensive smart switches at home/grids). MASH from IIMB presented the Marketing club efforts by the students and how they are coming up with innovative methods to reach more relevant people. They also mentioned briefly about the upcoming events at IIMB during the networking sessions.

The panel discussion was a very warm one with biggies like Vasudev Avdhani from the Tata Group,  Karthee Madaswamy from Qualcomm Ventures, Elmar Stroomer and Pradeep from Enviu, and Shashidhara K from Blueray Solar joining together with the audience to understand deeper aspects of opportunities in Clean Tech in India, and part of the discussion involved topics such as solar power, rechargeable dance floor, and hybrid autorickshaw project in India.


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­ We had a new concept of categorized business card collection and folks dropped their cards in to boxes with different labels such as web services, product based startups and so on. We also had a graffitti board up during the networking session for people to put in their thoughts about Startup Saturday events! Bangalore Mirror and StartupNews.in were present amongst the audience and did an excellent job of interacting with the audience. The audience enthu was brimming, and was visible during the networking session!

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